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	Eastman Kodak Company
	-----------------------------------------------
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						DEFINITIVE COPY








EASTMAN KODAK COMPANY
343 State Street
Rochester, New York  14650




NOTICE OF 1996 ANNUAL MEETING AND PROXY STATEMENT


(CORPORATE LOGO OMITTED)



Date of Notice March 14, 1996



TABLE OF CONTENTS



Notice of Annual Shareholders Meeting...................1
Information Requests....................................2
A Note for Kodak Employees and Retirees, and all
  Automatic Dividend Reinvestment Plan Participants.....2
Election of Directors (Item 1)..........................2
Committees of the Board of Directors....................5
Beneficial Security Ownership of Directors, Nominees 
  and Executive Officers................................5
Compensation of Directors and Executive Officers........6
	Compensation of Directors.........................6
	Compensation of Executive Officers................6
	Report on Executive Compensation by the Executive 
	  Compensation and Development Committee.........12
Performance Graph - Shareholder Return.................14
Ratification of Election of 
  Independent Accountants (Item 2).....................14
Shareholder Proposals (Items 3, 4 and 5)...............14
Other Matters..........................................17


TO KODAK SHAREHOLDERS

	On behalf of the Board of Directors, it is my pleasure to 
invite you to attend the Annual Meeting of the shareholders of 
Eastman Kodak Company.  The meeting will be held in Rochester, New 
York, on May 8, 1996, at 10:00 a.m.

	It is important that your shares be represented at the meeting. 
Please sign, date and return the enclosed proxy card as soon as 
possible.

	Time will be set aside during the meeting to discuss each item 
of business described in the Proxy Statement and for other questions 
relating to the Company.


s/George Fisher



George M. C. Fisher
Chairman of the Board


NOTICE OF ANNUAL SHAREHOLDERS MEETING

	The Annual Meeting of the shareholders of Eastman Kodak Company 
will be held at the Theater on the Ridge, 200 Ridge Road West, 
Rochester, New York, on Wednesday, May 8, 1996, at 10:00 a.m.

	You may indicate your intention to attend the Meeting by 
checking the appropriate box on the enclosed proxy card.  Attendance 
at the Meeting will be on a first-come, first-served basis upon your 
arrival at the Meeting.  You may bring up to two guests by checking 
the appropriate box on the proxy card.  If the shares you own are not 
registered in your name, please identify the shareholder of record 
when you request admission.

	Please refer all questions and comments (rather than adding 
them to the proxy card) to:  Coordinator, Shareholder Services, 
Eastman Kodak Company, 343 State Street, Rochester, New York  14650-
0520, (716) 724-5492.

	Photographs will be taken at the Annual Meeting for use 
(including publication) by the Company.  Attendees are deemed to have 
waived any claim regarding their appearance in such photographs.

	The Theater on the Ridge is handicap accessible.  If you 
require special assistance, please call Shareholder Services at  
(716) 724-5492.

	The business of the Meeting will be:
	1.	The election of three Class III directors; 
	2.	The ratification of election of independent
		accountants;
	3.	Action on a shareholder proposal concerning environmental 
		matters;
	4.	Action on a shareholder proposal concerning cumulative 
		voting; and
	5.	Action on a shareholder proposal concerning executive 
		compensation.

	Shareholders of record at the close of business on March 11, 
1996, will be entitled to vote at the Meeting. 

By Order of the Board of Directors



Joyce P. Haag, Secretary                                            
Eastman Kodak Company
March 14, 1996                                                                


INFORMATION REQUESTS

	A copy of the Annual Report on Form 10-K, filed with the 
Securities and Exchange Commission, may be obtained by writing to: 
Coordinator, Shareholder Services, Eastman Kodak Company, 343 State 
Street, Rochester, New York  14650-0520.

	A transcript of the Annual Meeting may be obtained, without 
charge, by writing to this same address.  Also, any shareholder of 
the Company may address a request to the above address for plan 
descriptions, administrators' annual reports and trust agreements and 
contracts for any of the pension plans of the Company and its 
subsidiaries.

	The Company makes available a report on diversity.  Requests 
for this report may be sent to the above address.

A NOTE FOR KODAK EMPLOYEES AND RETIREES,
AND ALL AUTOMATIC DIVIDEND REINVESTMENT PLAN PARTICIPANTS

	If you are a participant in the Employee Stock Purchase Plan 
for Employees of Eastman Kodak Company or the Automatic Dividend 
Reinvestment Plan for Shareholders of Eastman Kodak Company, each 
offered by First Chicago Trust Company of New York, the Kodak Stock 
Fund of the Eastman Kodak Employees' Savings and Investment Plan, or 
the Kodak Employee Stock Ownership Plan, shares of Kodak stock which 
are held for you may be voted through the proxy card accompanying 
this mailing.

	The trustees or custodians, as the shareholders of record of 
the Kodak shares held in the above plans, are entitled to vote those 
shares.  However, they may not do so under the applicable trust 
agreements or regulations unless they have received directions to 
vote from the plan participants.  Arrangements have been made for 
each of the trustees or custodians to vote the number of shares 
equivalent to your interest in each plan in accordance with the 
directions you give on the enclosed proxy card, provided that you 
return the proxy card duly signed and dated.  Neither the shares you 
own directly (if you own shares other than through one or more of the 
above plans) nor your shares held in the plans will be voted if you 
fail to return the proxy card.  Therefore, we urge you to return the 
card promptly, duly signed and dated.


ITEM 1 - ELECTION OF DIRECTORS

	The By-laws of the Company currently provide that the Board of 
Directors shall consist of not fewer than 9 nor more than 18 
directors, which number is fixed from time to time by the Board of 
Directors.  The Company's Restated Certificate of Incorporation 
provides that the Board of Directors shall consist of three classes 
of directors with overlapping three-year terms.  One class of 
directors is to be elected each year for a term extending to the 
third succeeding Annual Meeting after such election.  There are three 
directors whose terms expire at the 1996 Annual Meeting.

	The names and biographical summaries of the three persons who 
have been nominated to stand for election at the 1996 Annual Meeting 
appear in the sections below.  The remaining directors whose terms 
are continuing until the 1997 or 1998 Annual Meeting also appear in 
the sections below except Leo J. Thomas, a Class II director who will 
be retiring May 1, 1996.  All the nominees were previously elected by 
the shareholders.

	Directors are elected to serve until the end of the term for 
which they are elected and until their respective successors are duly 
elected and qualified.  However, employee directors leave the Board 
when their employment terminates, and directors who are not employees 
leave the Board effective the date of the annual meeting that occurs 
on or immediately following their 70th birthday.

	If an unexpected occurrence makes it necessary, in the judgment 
of the Board of Directors, that some other person be substituted for 
any of the nominees, shares represented by proxies will be voted for 
such other person as the Board may select.

	If any director retires, resigns, dies or is otherwise unable 
to serve for the term for which elected, or if the number of 
directors is increased by the Board of Directors, any vacancy so 
arising will be filled by the Board of Directors until the next 
Annual Meeting of shareholders, or the Board may reduce the number of 
directors.

NOMINEES TO SERVE AS DIRECTORS FOR A THREE-YEAR TERM EXPIRING AT THE 
1999 ANNUAL MEETING
(Class III Directors)

RICHARD S.
BRADDOCK (PICTURE OMITTED)


Mr. Braddock, 54, who was elected to the Kodak Board of Directors in 
May 1987, was a principal of Clayton, Dubilier & Rice, for the period 
June 1994 to September 1995.  From January 1993 until October 1993, 
he was Chief Executive Officer of Medco Containment Services, Inc.  
From January 1990 through October 1992, he served as President and 
Chief Operating Officer of Citicorp and its principal subsidiary, 
Citibank, N.A.  Prior to that, he served for approximately five years 
as Sector Executive in charge of Citicorp's Individual Bank, one of 
the financial services company's three core businesses.  Mr. Braddock 
was graduated from Dartmouth College in 1963 with a degree in 
history, and received his M.B.A. from the Harvard School of Business 
Administration in 1965.  He is a director of True North 
Communications Inc. and DFS Group Limited.




KARLHEINZ 
KASKE (PICTURE OMITTED)


Dr. Kaske, 67, who was elected to the Kodak Board of Directors in May 
1993, served as President and Chief Executive Officer of Siemens AG 
from 1981 until his retirement in September 1992.  Dr. Kaske joined 
Siemens in 1960 and held a variety of positions with Siemens AG, 
including head of Process Engineering and head of the Power 
Engineering Group.  Dr. Kaske is a professor at the Technical 
University of Munich.  He holds a diploma in physics from the 
Technical University of Aachen and a Doctorate of Engineering from 
the Technical University of Brunswick.  Dr. Kaske is Chairman of the 
supervisory board of MAN Aktiengesellschaft and a member of the 
supervisory board of Linde AG.


RICHARD A.
ZIMMERMAN  (PICTURE OMITTED)


Mr. Zimmerman, 64, who joined the Kodak Board of Directors in July 
1989, is the retired Chairman and Chief Executive Officer of Hershey 
Foods Corporation.  Mr. Zimmerman joined Hershey in 1958 and was 
named Vice President in 1971.  Appointed a Group Vice President later 
in 1971, he became President and Chief Operating Officer in 1976.  He 
was named Chief Executive Officer in January 1984 and Chairman of the 
Board in March 1985.  Mr. Zimmerman was graduated from Pennsylvania 
State University.  He is a member of the boards of directors of 
Lance, Inc. and Westvaco Corporation.


DIRECTORS SERVING A TERM EXPIRING AT THE 1997 ANNUAL MEETING 
(Class I Directors)


MARTHA LAYNE
COLLINS (PICTURE
OMITTED)

Governor Collins, 59, was elected to the Kodak Board of Directors in 
May 1988.  She is President of Martha Layne Collins and Associates, a 
consulting firm, and is also President of St. Catharine College in 
Springfield, Kentucky, a position she assumed in July 1990.  
Following her receipt of a B.S. from the University of Kentucky, 
Governor Collins taught from 1959 to 1970.  After acting as 
Coordinator of Women's Activities in a number of political campaigns, 
she served as Clerk of the Supreme Court of the Commonwealth of 
Kentucky from 1975 to 1979.  She was elected to a four-year term as 
Governor of the Commonwealth of Kentucky in 1983 after having served 
as Lieutenant Governor from 1979 to 1983.  Governor Collins, who has 
served as a Fellow at the Institute of Politics, Harvard University, 
is a director of R. R. Donnelley & Sons Company and Bank of 
Louisville.  

GEORGE M. C.
FISHER (PICTURE OMITTED)

Mr. Fisher, 55, who joined the Kodak Board of Directors on 
December 1, 1993, is Chairman, President and Chief Executive Officer 
of Eastman Kodak Company.  In addition, he was named Chief Operating 
Officer of Eastman Kodak Company effective in October, 1995.  Mr. 
Fisher most recently served as Chairman and Chief Executive Officer 
of Motorola, Inc., after having served as President and Chief 
Executive Officer between 1988 and 1990 and Senior Executive Vice 
President and Deputy to the Chief Executive Officer between 1986 and 
1988.  Mr. Fisher holds a bachelor's degree in engineering from the 
University of Illinois and a masters in engineering and doctorate in 
applied mathematics from Brown University.

PAUL E.
GRAY (PICTURE OMITTED)

Dr. Gray, 64, was elected to the Kodak Board of Directors in 
September 1990.  Chairman of the Corporation of the Massachusetts 
Institute of Technology (M.I.T.) since October 1990, Dr. Gray served 
for the ten preceding years as President of M.I.T.  He has also 
served on the M.I.T. faculty and in the academic administration, 
including responsibilities as Associate Provost, Dean of Engineering, 
and Chancellor.  Dr. Gray earned his bachelor's, master's, and 
doctorate degrees in electrical engineering from M.I.T.  He is a 
director of The Boeing Co. and The New England.

JOHN J.
PHELAN, JR. (PICTURE OMITTED)

Mr. Phelan, 64, who joined the Kodak Board of Directors in December 
1987, is the retired Chairman and Chief Executive Officer of the New 
York Stock Exchange, a position which he held from 1984 until 1990.  
He was President of the International Federation of Stock Exchanges 
from 1991 through 1993.  He is a member of the Council on Foreign 
Relations and is a senior advisor to the Boston Consulting Group.  
Mr. Phelan, a graduate of Adelphi University, is active in 
educational and philanthropic organizations and is also a director of 
Merrill Lynch & Co., Inc., Metropolitan Life Insurance Company and 
SONAT Inc.



DIRECTORS SERVING A TERM EXPIRING AT THE 1998 ANNUAL MEETING 
(Class II Directors)

ALICE F.
EMERSON (PICTURE OMITTED)

Dr. Emerson, 64, is Senior Fellow of The Andrew W. Mellon Foundation, 
a position she assumed in 1991 after having served as President of 
Wheaton College in Massachusetts since 1975.  Prior to 1975, Dr. 
Emerson served the University of Pennsylvania, first as Dean of Women 
from 1966 to 1969 and subsequently as Dean of Students.  Elected to 
the Kodak Board of Directors in May 1992, Dr. Emerson received her 
bachelor's degree from Vassar College and her Ph.D. degree from Bryn 
Mawr College.  She is a member of the boards of directors of AES 
Corporation, Bank of Boston Corporation and Champion International 
Corp.

ROBERTO C.
GOIZUETA (PICTURE OMITTED)                                                    

Mr. Goizueta, 64, is Chairman and Chief Executive Officer of The 
Coca-Cola Company.  He was elected to this position in March 1981, 
having served as President from May 1980 to March 1981.  Prior to 
becoming President, he was a Vice Chairman and Executive Vice 
President.  Mr. Goizueta, who was elected to the Kodak Board of 
Directors in May 1989, received a B.S. degree in chemical engineering 
from Yale University.  He is a member of the boards of directors of 
Ford Motor Company, SONAT Inc. and SunTrust Banks of Georgia, Inc.

WILBUR J.
PREZZANO (PICTURE OMITTED)

Mr. Prezzano, 55, who joined the Kodak Board of Directors in May 
1992, is an Executive Vice President of Eastman Kodak Company.  Mr. 
Prezzano joined the Company in 1965 in the statistical department and 
has held positions in Treasurer's, Business Systems Markets, Customer 
Equipment Services Division, Copy Products, Marketing Division, 
International Photographic Operations and Photographic Products.  He 
served as Group Vice President and General Manager, International, 
from January 1990 to September 1991, when he became President of 
Kodak's Health Group.  In August, 1994, he was elected an Executive 
Vice President and was named chairman and president of the Greater 
China Region.  Mr. Prezzano received B.S. and M.B.A. degrees from the 
University of Pennsylvania's Wharton School.

COMMITTEES OF THE BOARD OF DIRECTORS

The Board of Directors has an Audit Committee, an Executive 
Compensation and Development Committee, a Committee on Directors, a 
Finance Committee, and a Public Policy Committee.

	The members of the Audit Committee are Mr. Zimmerman (Chairman) 
and Dr. Kaske and Gov. Collins.  The Committee had four meetings 
during 1995 and (i) recommended to the Board that Price Waterhouse 
LLP be elected as independent accountants; (ii) reviewed the audit 
and non-audit activities of both the independent accountants and the 
internal audit staff of the Company; and (iii) met separately and 
privately with the independent accountants and with the Company's 
Director, Corporate Auditing, to ensure that the scope of their 
activities had not been restricted and that adequate responses to 
their recommendations had been received.

	The members of the Executive Compensation and Development 
Committee are Mr. Braddock (Chairman), Dr. Emerson and Messrs. 
Goizueta and Phelan.  The Committee had four meetings in 1995.  The 
Committee's 1995 activities included a review of the Company's 
executive development process, approval of remuneration to be paid to 
the executive vice presidents and senior vice presidents of the 
Company and recommendations concerning compensation of other Company 
officers.  In addition, the Committee made determinations and granted 
stock options under the Eastman Kodak Company 1995 Omnibus Long-Term 
Compensation Plan and made determinations under the Management 
Variable Compensation Plan and Wage Dividend Plan.

	The members of the Committee on Directors are Messrs. Goizueta 
(Chairman), Braddock and Zimmerman.  The Committee, which acted by 
written consent and met once in 1995, (i) reviewed the qualifications 
of individuals for election as members of the Board; (ii) recommended 
qualified individuals to be considered for Board membership; and 
(iii) recommended revisions to the Eastman Kodak Company Retirement 
Plan for Directors.  The Committee will consider persons whom 
shareholders recommend as candidates for election as Company 
directors.  Any shareholder wishing to make such a recommendation 
should submit it to the Secretary of the Company.

	The members of the Finance Committee are Mr. Phelan (Chairman) 
and Drs. Gray and Kaske.  The Committee had five meetings during 1995 
and reviewed (i) the investment performance and the administration of 
the Company's pension plan; and (ii) the Company's financing 
strategies.

	The members of the Public Policy Committee are Gov. Collins 
(Chairman) and Drs. Emerson and Gray.  The Committee met three times 
during 1995.  Its activities included (i) a review of proposals 
submitted by shareholders; (ii) a review of the Company's 
philanthropic programs; and (iii) a review of the Company's 
environmental initiatives.

MEETING ATTENDANCE  The Board of Directors held a total of six 
meetings in 1995.  All of the directors attended at least 90% of the 
meetings of the Board and committees of the Board on which such 
director served, except Dr. Kaske who, because of illness, attended 
only 66% of the meetings.  



BENEFICIAL SECURITY OWNERSHIP OF DIRECTORS, NOMINEES AND EXECUTIVE 
OFFICERS

Directors, Nominees
and Executive				Number of Common Shares
Officers					Owned on Jan. 2, 1996
- -------------------			-----------------------

Richard T. Bourns                          90,881 (a)(b)
Richard S. Braddock                         2,826
Martha Layne Collins                        2,631
Alice F. Emerson                            1,683 (b)
George M. C. Fisher                       656,816 (a)(c)
Roberto C. Goizueta                         4,790
Paul E. Gray                                2,150
Karlheinz Kaske                             1,644
Harry L. Kavetas                           12,810 (b)(d)
John J. Phelan, Jr.                         2,989 (b)
Wilbur J. Prezzano                        191,458 (a)
Leo J. Thomas                             172,041 (a)
Richard A. Zimmerman                        3,210
All Directors, Nominees and             1,442,445 (a)(b)(e)(f)
  Executive Officers as a 
  Group (22), including the above


NOTES:  

(a)	Includes shares which may be acquired in the following amounts 
by exercise of stock options:  R. T. Bourns - 85,192; G. M. C. 
Fisher - 529,416; W. J. Prezzano - 180,213; L. J. Thomas - 
151,152; and all directors, nominees and executive officers as 
a group - 1,250,862.

(b)	The shares shown do not include the following Eastman Kodak 
Company common stock equivalents which are held in the Eastman 
Kodak Company Retirement Plan For Directors: A. F. Emerson - 
1,582 and  J. J. Phelan, Jr. - 4,500, nor do they include the 
following Eastman Kodak Company common stock equivalents which 
are held in the Eastman Kodak Company 1982 Executive Deferred 
Compensation Plan:  R. T. Bourns - 5,328, H. L. Kavetas - 
8,097, and all executive officers as a group -25,920.

(c)	Includes 20,000 shares of restricted stock.

(d)	The transfer of these shares is restricted.

(e)	The total number of shares beneficially owned by all directors, 
nominees and executive officers as a group is less than one 
percent of the Company's outstanding shares.

(f)	The transfer of some of these shares is restricted.

	Beneficial security ownership as reported in the above table 
has been determined in accordance with Rule 13d-3 under the 
Securities Exchange Act of 1934.  Accordingly, except as noted below, 
all Company securities over which the directors, nominees and 
executive officers directly or indirectly have or share voting or 
investment power have been deemed beneficially owned.  The figures 
above include shares held for the account of the above persons in the 
Automatic Dividend Reinvestment Plan for Shareholders of Eastman 
Kodak Company, in the Kodak Employee Stock Ownership Plan, and the 
interests, if any, of those of the above persons in the Kodak Stock 
Fund of the Eastman Kodak Employees' Savings and Investment Plan, 
stated in terms of Kodak shares.

	The table does not include approximately 7,176,000 shares of 
the Company's stock (less than 3 percent of the outstanding shares) 
held in the Kodak Stock Fund of the Eastman Kodak Employees' Savings 
and Investment Plan for the benefit of some 24,475 employees and 
former employees, over which a committee consisting of six 
individuals, including four Company officers, has discretionary 
voting power.

COMPENSATION OF DIRECTORS AND EXECUTIVE OFFICERS

	COMPENSATION OF DIRECTORS   Directors who are compensated as 
employees of the Company receive no additional compensation as 
directors.  Each director who is not an employee of the Company 
receives an annual retainer of $38,000, payable $20,000 in common 
stock of the Company and $18,000 in cash.  In addition, each such 
director receives a fee of $1,000 for each Board meeting attended and 
$900 for each Board committee and special meeting attended, and 
$1,000 for each Board committee and special meeting which he or she 
chairs.  There is a deferred compensation plan available to all such 
directors for the cash portion of their compensation, in which two 
directors participated in 1995.  Directors participating in this plan 
may choose between an interest-bearing account and a phantom Kodak 
stock fund.  Each director who is not an employee of the Company is 
eligible to participate in a retirement plan for directors.  For 
those directors whose service as a director commenced prior to 
January 1, 1996, the plan provides an annual retirement benefit for 
life equal to the current annual retainer, if the director has served 
at least five years.  Directors who have served fewer than five years 
are entitled to a pro rata retirement benefit.  Effective for those 
directors whose service as a director commences on or after January 
1, 1996, the annual retirement benefit will be paid until the earlier 
of the director's death or the end of a period of time equal to the 
director's length of service as a director.  In addition, the annual 
retirement benefit will be based on the annual retainer in effect on 
the date of the director's termination of service as a director.   
Each director who is not an employee of the Company is covered by 
group term life insurance in the amount of $100,000, which decreases 
to $50,000 at the later of retirement from the Board under the 
retirement plan described above or age 65.  In the event of a Change 
In Control (as defined in the applicable plans) each account under 
the deferred compensation plan will be paid in a single lump sum cash 
payment and all retirement benefit payments will be paid in a single 
lump sum cash payment equal to the present value of the remaining 
retirement benefits.

	Each non-employee director is eligible to participate in the 
Company's Directors' Charitable Award Program, which provides for a 
contribution by the Company of up to $1,000,000 following the 
director's death to up to four charitable institutions recommended by 
the director.  The individual directors derive no financial benefits 
from this Program, which is funded by joint life insurance policies 
purchased by the Company and self insurance.  The purposes of the 
Program are to further the Company's philanthropic endeavors, with 
particular emphasis on education, acknowledge the service of the 
Company's directors, recognize the interest of the Company and the 
directors in supporting worthy charitable and educational 
institutions and enable the Company to attract and retain directors 
of the highest caliber.  Directors who are participating in the 
Program are Messrs. Braddock, Phelan, and Zimmerman, 
Drs. Emerson, Gray, and Kaske, and Gov. Collins.

	COMPENSATION OF EXECUTIVE OFFICERS  The individuals named in 
the following table were the Company's Chief Executive Officer and 
the four highest paid executive officers during 1995.






                                               SUMMARY COMPENSATION TABLE
                                               --------------------------
Annual Compensation Long-Term Compensation -------------------------------- ------------------------------- Awards Payouts ----------------------- ------- Securities Other Under- Annual Restricted lying All Other Name and Compen- Stock Options/ LTIP Compensa- Principal Position Year Salary(a) Bonus(b) sation Award(s) SARs Payouts tion - ------------------ ---- ---------- ---------- --------- ----------- ----------- ----------- ------------ G. M. C. Fisher 1995 $2,000,000 $2,282,496 $ (c) $ 0 50,000 $5,010,098(d) $2,004,941(e) Chairman, 1994 2,000,000 1,816,400 84,901(f) 0 0 0 2,103,524(e) President, and 1993 330,769 154,000 (c) 1,270,000(g) 1,323,539 0 5,000,000(h) Chief Executive Officer R. T. Bourns 1995 440,000 273,000 (c) 0 15,000 1,925,104(d) 0 Senior Vice 1994 440,000 270,238 (c) 0 10,000 0 0 President 1993 400,000 227,563 (c) 0 10,017 0 0 H. L. Kavetas 1995 567,231 581,561 67,037(i) 0 28,000 857,541(d) 0 Executive Vice 1994 478,077 457,605 56,044(j) 550,830(k) 200,000 0 55,000(l) President W. J. Prezzano 1995 577,154 709,432 (c) 0 28,000 2,887,656(d) 0 Executive Vice 1994 552,615 501,328 113,686(m) 0 65,000 0 1,351,200(n) President 1993 536,000 259,752 306,298(m) 0 15,026 0 0 L. J. Thomas 1995 646,615 613,498 (c) 0 28,000 3,850,208(d) 0 Executive Vice 1994 618,462 488,547 (c) 0 119,200 0 0 President 1993 592,308 301,008 (c) 0 19,158 0 0 (a) Includes amounts paid and deferred. (b) Includes both Wage Dividend Plan (WD) and Management Variable Compensation Plan (MVCP) paid in the year following for services rendered in the year indicated, in the following amounts for 1995: G. M. C. Fisher - $302,496 WD, $1,980,000 MVCP; R. T. Bourns - $53,000 WD, $220,000 MVCP; H. L. Kavetas - $81,561 WD, $500,000 MVCP; W. J. Prezzano - $84,432 WD, $625,000 MVCP; L. J. Thomas - $88,498 WD, $525,000 MVCP. For years prior to 1995, Management Annual Performance Plan (MAPP) was the predecessor plan to MVCP. (c) The value of personal benefits provided to the executive officer is less than the minimum amount required to be reported. (d) This amount represents the value of the awards paid under the 1990 Omnibus Long-Term Compensation Plan based on performance over the period 1993 - 1995, computed as of the date of award, February 9, 1996, at $76.875 per share in the following amounts: G. M. C. Fisher - 65,172 shares; R. T. Bourns - 25,042; H. L. Kavetas - 11,155 shares; W. J. Prezzano - 37,563 shares; and L. J. Thomas - 50,084 shares. The awards were paid in shares of restricted stock, which restrictions lapse upon attainment of age 60; except that because Mr. Bourns had attained age 60 by the date of award, his award was paid in shares with no restrictions. Dividends are paid on the restricted shares as and when dividends are paid on Kodak common stock. (e) For 1995, this amount includes $1,982,891 of principal and interest forgiven by the Company with respect to two loans described under the heading "Employment Contracts" on page 10 and $22,050 for life insurance premiums; for 1994, the amount included $2,064,394 of principal and interest forgiven by the Company and $39,130 for life insurance premiums. (f) This amount includes $43,973 for club membership. (g) This amount represents 20,000 shares of restricted stock valued at $63.50 per share, on the date of grant, November 11, 1993. The value of these shares as of December 31, 1995 was $1,340,000. These shares are restricted until October 26, 1998 and receipt of these shares is conditioned upon continued employment with the Company until such date. Dividends are paid on these shares as and when dividends are paid on Kodak common stock. (h) This represents a hiring bonus, including amounts paid to reimburse Mr. Fisher for compensation and benefits he forfeited upon termination of employment with his previous employer. (i) This amount includes $55,934 for club membership including tax reimbursement. (j) This amount includes $35,615 as a temporary living allowance. (k) This amount represents 12,810 shares of restricted stock valued at $43.00 per share, on the date of grant, February 15, 1994. The value of these shares as of December 31, 1995 was $858,270. These shares are restricted until February 14, 1999 and receipt of these shares is conditioned upon continued employment with the Company until such date. Dividends are paid on these shares as and when dividends are paid on Kodak common stock. (l) This amount represents a hiring bonus. (m) This amount represents expatriate payments and tax reimbursement for overseas assignments in 1990 and 1991. The value of personal benefits provided to the executive officer is less than the minimum amount required to be reported. (n) This amount represents a special recognition Award paid in 1995 in connection with the divestiture in 1994 of the non-imaging health businesses.
OPTION/SAR GRANTS IN LAST FISCAL YEAR
Individual Grants - --------------------------------------------------------------------- Potential Realizable Number of Percentage Value at Assumed Securities of Total Annual Rate of Underlying Options/SARs Stock Price Apprecia- Options/ Granted to Exercise or tion for Option Term (a) SARs Employees Base Price Expiration ----------------------------- Name Granted in Fiscal Year Per Share Date 0%(b) 5%(c) 10%(d) - --------------- ---------- -------------- ----------- ---------- ------ ---------- ----------- G. M. C. Fisher 50,000(e) 1.74% $56.313 4/19/05 $0 $1,770,747 $4,487,421 R. T. Bourns 15,000(e) .52 56.313 4/19/05 0 531,224 1,346,226 H. L. Kavetas 28,000(e) .97 56.313 4/19/05 0 991,618 2,512,956 W. J. Prezzano 28,000(e) .97 56.313 4/19/05 0 991,618 2,512,956 L. J. Thomas 28,000(e) .97 56.313 4/19/05 0 991,618 2,512,956 All Shareholders N/A N/A N/A N/A 12.1 Billion 30.5 Billion Gain of named N/A N/A N/A N/A N/A .044% .044% officers as portion of all shareholder gain (a)The dollar amounts under these columns are the result of calculations at 0% and at the 5% and 10% rates set by the Securities and Exchange Commission and therefore are not intended to forecast possible future appreciation, if any, of the Company's stock price. (b)No gain to the optionees is possible without an increase in stock price, which will benefit all shareholders commensurately. A zero percent increase in stock price will result in zero dollars for the optionee. (c)A 5% per year appreciation in stock price from $56.313 per share yields $91.728. (d)A 10% per year appreciation in stock price from $56.313 per share yields $146.061. (e)One third of these options vests on the first anniversary of the grant date, one third vests on the second anniversary of the grant date, and one third vests on the third anniversary of the grant date. Termination of employment prior to vesting results in forfeiture of the option unless termination of employment is due to retirement, death, disability or an approved reason. Vesting accelarates upon death.
AGGREGATED OPTION/SAR EXERCISES IN LAST FISCAL YEAR AND FISCAL YEAR-END OPTION/SAR VALUES
Number of Securities Underlying Value of Unexercised Unexercised in-the-money Number Options/SARs at Options/SARs at of Fiscal Year-End Fiscal Year-End(a) Shares ----------------------------- -------------------------- Acquired on Value Name Exercise Realized Exercisable Unexercisable Exercisable Unexercisable - -------------- ------------ -------- ----------- ------------- ------------ ------------- G. M. C. Fisher 0 $ 0 529,416 844,123 $8,752,835 $13,664,082 R. T. Bourns 2,066 60,619 80,192 20,000 2,298,056 227,073 H. L. Kavetas 0 0 0 228,000 0 5,111,236 W. J. Prezzano 0 0 172,713 85,500 5,668,973 1,604,701 L. J. Thomas 18,595 650,285 141,552 137,600 4,434,482 2,780,231 (a) Based on the closing price on the New York Stock Exchange - Composite Transactions of the Company's Common Stock on December 29, 1995 of $67 per share.
Long-Term Incentive Plan In March 1993, the 1993-1995 Restricted Stock Program, a performance share unit arrangement under the 1990 Omnibus Long-Term Compensation Plan, was approved by the Executive Compensation and Development Committee. Payouts of awards, if any, are tied to achieving specified performance goals regarding stock price, return on assets, and total shareholder return relative to the Standard & Poor's 500 Index, over the period 1993-1995. These performance goals are incorporated into the program's two performance formulas. Awards may not be granted under the program unless one of the performance formulas determines that awards are payable for the three year performance period. One performance formula provides for payment at 100% of target, while the other provides for payment at 50% of target. The sole difference being that under the former formula a higher stock price must be achieved than under the latter. By application of these performance formulas, the Committee will determine the payout based upon its review of Company performance for the performance period. If awards are payable under the terms of one of the performance formulas, the Committee may in its discretion reduce, but in no event may it increase, the percent of target produced by such formula. In so doing, the Committee may consider, in addition to the performance goals, such other internal and external factors it deems relevant or appropriate. Awards, if any, will be paid in the form of restricted stock, which restrictions will lapse upon the participant's attainment of age 60. Participants who terminate employment for reasons of death, disability, retirement or an Approved Reason, prior to the completion of the performance cycle, will receive their award, if any, at the conclusion of the performance period in the form of shares of Kodak common stock with no restrictions. Awards paid under this program are shown in the column of the Summary Compensation Table entitled "LTIP Payouts." In February 1995, the Committee approved the 1995-1996 and 1995-1997 Performance Cycles of the Performance Stock Program, the successor to the Restricted Stock Program. Awards under each cycle are contingent upon attaining a performance goal that was established by the Committee upon the commencement of the cycles. This performance goal is attainment by Kodak of a total shareholder return equal to at least that earned over the same period by the company at the 50th percentile in terms of total shareholder return within the Standard & Poor's 500 Index. After the close of a cycle, the Committee will determine whether the performance goal was achieved and, if so, calculate, based upon application of the performance formula to the performance goal, what percentage of each participant's target award for the cycle has been earned. In no event will awards be paid for a cycle unless the performance goal is achieved. The performance formula for each cycle provides that 50% of the target award will be earned if the performance goal is achieved. In order for 100% of target to be earned, total shareholder return for the cycle must equal that of the company used to demarcate performance at the 60th percentile within the Standard & Poor's 500 index. In determining the actual award amount to be paid to a participant, the Committee has the discretion to reduce or eliminate the target award earned by a participant, based upon any objective or subjective criteria it deems appropriate. Awards, if any, will be paid in the form of restricted stock which will carry the same restrictions as the awards under the Restricted Stock Program. All of the awards are intended to qualify as "Performance- Based Compensation" under Section 162(m) of the Internal Revenue Code of 1986. Participation in both cycles commenced in 1995 for the CEO and the other named executive officers. Shown in the table below is the threshold (i.e., attainment of the performance goal), target and maximum number of shares for the CEO and the other named executive officers for each cycle. Individuals who participate for less than the full performance period will receive a prorated amount of the Award, if any, determined at the end of the performance period based upon the duration of their participation during the performance period.
LONG-TERM INCENTIVE PLAN - AWARDS IN LAST FISCAL YEAR Number of Performance Estimated Future Payouts Under Shares, or Other Non-Stock Price-Based Plans Units or Period Until Other Maturation Threshold Target Maximum Rights or Payout # of Shares # of Shares # of Shares Name - ---------------- ------------- ------------- ----------- ------------ ------------ G. M. C. Fisher N/A 1995-1996 6,750 13,500 20,250 1995-1997 6,750 13,500 20,250 R. T. Bourns N/A 1995-1996 1,988 3,975 5,963 1995-1997 1,988 3,975 5,963 H. L. Kavetas N/A 1995-1996 3,288 6,575 9,863 1995-1997 3,288 6,575 9,863 W. J. Prezzano N/A 1995-1996 3,000 6,000 9,000 1995-1997 3,000 6,000 9,000 L. J. Thomas N/A 1995-1996 3,525 7,050 10,575 1995-1997 3,525 7,050 10,575
Employment Contracts On October 27, 1993, the Company entered into an agreement covering a period of five years, for the employment of George M. C. Fisher as Chairman, President and Chief Executive Officer of the Company. Upon execution of the agreement, Mr. Fisher received $5,000,000 as an inducement for entering into the agreement and as reimbursement for compensation and benefits that he would forfeit upon termination of his employment with his previous employer. Mr. Fisher's base salary is $2,000,000, subject to review on an annual basis. Mr. Fisher participates in MVCP and has an annual target Award opportunity of at least $1,000,000, with that amount guaranteed for services rendered in each of 1994 and 1995. Mr. Fisher was granted 20,000 shares of restricted stock with the restrictions lapsing at the end of five years. Pursuant to the agreement, Mr. Fisher was granted 1,323,539 stock options in 1993. The agreement provided for the Company to make two loans to Mr. Fisher in the total amount of $8,284,400 for five years with interest at the rate of 4.86% (which was the most recently announced rate under Section 1274(d) of the Internal Revenue Code, prior to the date of the loan). Of this total amount, $4,284,400 was loaned to Mr. Fisher due to his forfeiture of 80,000 stock options from his prior employer resulting from his accepting employment with the Company. Mr. Fisher was required to use all of the loan proceeds except $1,500,000 to purchase Kodak stock. The shares he purchased are reflected in the security ownership table on page 5 of this Proxy Statement. Twenty percent of the principal and all of the accrued interest on each of these loans are to be forgiven on each of the first five anniversaries of such loans. Forgiveness of the $4,000,000 loan is conditioned upon Mr. Fisher's not having voluntarily terminated his employment with the Company and forgiveness of the $4,284,400 loan is conditioned upon Mr. Fisher's not entering into competition with the Company. The amount of the forgiveness for 1995 is shown in the column of the Summary Compensation Table entitled "All Other Compensation," on page 7. In addition, where necessary, Mr. Fisher has been given credit for a period of service sufficient to allow him to obtain the maximum benefit available under the Company's benefit plans. In particular, Mr. Fisher was credited with seventeen years of service for purposes of calculating a retirement benefit. Any pension benefit payable to Mr. Fisher by the Company will be offset by any pension benefit paid to Mr. Fisher by his prior employer. The Company provided Mr. Fisher with an apartment until he purchased a permanent residence in the Rochester area. The Company purchased Mr. Fisher's residence in Barrington Hills, Illinois. In addition, the Company reimbursed Mr. Fisher for all closing costs associated with a previous residence, which was sold after he accepted employment with the Company. The Company is providing Mr. Fisher with life insurance equal to 3.5 times his base salary and a disability benefit equal to 60% of base salary. In the event of Mr. Fisher's death prior to the termination of this agreement, the agreement provides for salary continuation for 90 days, the payment of the annual incentive for the year of his death and annual and long-term incentives earned but not yet paid and vesting of all stock options and awards and the forgiveness of the loans. In the event of Mr. Fisher's disability prior to termination of the agreement, the agreement provides for a disability benefit payable to age 65, the payment of the annual incentive for the year in which his disability occurs and annual and long-term incentives earned but not yet paid and vesting of all stock options and awards. If Mr. Fisher's employment is terminated by the Company without cause, including following a Change In Control, Mr. Fisher is entitled to the greater of the remaining term of his employment contract or 36 months of salary continuation, immediate vesting of stock options, the lapsing of any restrictions on any restricted stock award and the payment of any incentive awards earned but not yet paid. Mr. Fisher is entitled to reimbursement for taxes paid on certain of the foregoing payments, including any amounts constituting "parachute payments" under the Internal Revenue Code. If Mr. Fisher dies prior to retirement, his spouse is entitled to a 50% survivor annuity. On February 11, 1994, the Company entered into an agreement covering a period of five years, for the employment of Harry L. Kavetas as Chief Financial Officer of the Company. Mr. Kavetas' base salary is $550,000, subject to review on an annual basis. Mr. Kavetas participates in MVCP and has an annual target award opportunity of at least $330,000. Mr. Kavetas was granted 12,810 shares of restricted stock with the restrictions lapsing at the end of five years. Pursuant to the agreement, Mr. Kavetas was granted 200,000 stock options that become exercisable at the end of five years. In addition, where necessary, Mr. Kavetas has been given credit for a period of service sufficient to allow him to obtain the maximum benefits available under Kodak's benefit plans. In particular. Mr. Kavetas will be credited with six years of service for each of the first five years of employment for purposes of calculating a retirement benefit. Any pension benefit payable to Mr. Kavetas by the Company will be offset by any pension benefit paid to Mr. Kavetas by his prior employer. The Company provided Mr. Kavetas with temporary housing until he purchased a permanent residence in the Rochester area. In the event of Mr. Kavetas' death prior to the termination of the agreement, the agreement provides for salary continuation for 90 days, the pro rata payment of all annual and long-term incentives and pro rata vesting of stock options and restricted stock awards. In the event of Mr. Kavetas' disability prior to termination of the agreement, the agreement provides for the pro rata payment of all annual and long-term incentives, and pro rata vesting of stock options and restricted stock awards. If Mr. Kavetas' employment is terminated by the Company without cause, Mr. Kavetas is entitled to 18 months of salary continuation, immediate pro rata vesting of stock options and restricted stock awards and the payment of any incentive awards earned but not yet paid. Termination of Employment The Company has a general severance arrangement available to substantially all U.S. employees. This Termination Allowance Plan provides two weeks of compensation for every year of service with a maximum of fifty-two weeks of salary. The Company has entered into a retention agreement with Wilbur J. Prezzano. The arrangement provides that any Company retirement benefits which Mr. Prezzano would have qualified for had he retired in 1994 will be provided to him if and when he retires from Kodak. In addition, assuming Mr. Prezzano retires, if the Company-provided retiree health and dental coverage that he would have received had he retired in 1995 is not then available, he will be provided with comparable coverage. For this purpose, comparable coverage means that coverage then being offered which, in terms of its benefits and required participant contribution, is most comparable to the coverage Mr. Prezzano would have received had he retired in 1994. Change In Control Arrangements In the event of a Change In Control which results directly or indirectly in the Company's stock ceasing to be actively traded on the New York Stock Exchange, the following would occur: (i) each participant in the Executive Deferred Compensation Plan would receive the balance in his or her account in a single lump sum cash payment; (ii) each participant in the Management Variable Compensation Plan would be paid a pro-rata target award for such year and any other year for which payment of awards had not been made as of such date; and (iii) all outstanding stock options and stock appreciation rights would become fully vested and each holder would be paid in a lump sum cash payment the difference between the exercise price and the Change In Control price; each of the foregoing payments would be made in a single lump sum cash payment as soon as possible but no later than the 90th day following such event. Retirement Plan The Company funds a tax-qualified, defined benefit pension plan for virtually all U.S. employees. Retirement income benefits are based upon the individual's "average participating compensation," which is the average of three years of those earnings described in the Plan as "participating compensation." "Participating compensation," in the case of the executive officers included in the Summary Compensation Table, is annual compensation (salary and Management Variable Compensation Plan payments), including allowances in lieu of salary for authorized periods of absence, such as illness, vacation or holidays. For an employee with up to 35 years of accrued service, the annual normal retirement income benefit is computed by multiplying the number of years of accrued service by the sum of (a) 1.3% of "average participating compensation" ("APC") for the employee's final three years, plus (b) .3% of APC in excess of the average Social Security wage base for the employee's final three years. For an employee with more than 35 years of accrued service, the amount computed above is increased by 1% for each year in excess of 35 years. The retirement income benefit is not subject to any deductions for Social Security benefits or other offsets. Officers are entitled to benefits on the same basis as other employees. The normal form of benefit is an annuity, but a lump sum payment is available as an option for the benefit a participant accrued prior to January 1, 1996. PENSION PLAN TABLE - Annual Retirement Income Benefits Straight Life Annuity Beginning at Age 65
Years of Service ---------------------------------------------------------------------------------------------- Remuneration 10 15 20 25 30 35 40 - ------------- -------- -------- ---------- ---------- ---------- ---------- ---------- $ 500,000 $ 80,000 $120,000 $ 160,000 $ 200,000 $ 240,000 $280,000 $294,000 750,000 120,000 180,000 240,000 300,000 360,000 420,000 441,000 1,000,000 160,000 240,000 320,000 400,000 480,000 560,000 588,000 1,250,000 200,000 300,000 400,000 500,000 600,000 700,000 735,000 1,500,000 240,000 360,000 480,000 600,000 720,000 840,000 882,000 1,750,000 280,000 420,000 560,000 700,000 840,000 980,000 1,029,000 2,000,000 320,000 480,000 640,000 800,000 960,000 1,120,000 1,176,000 2,250,000 360,000 540,000 720,000 900,000 1,080,000 1,260,000 1,323,000 2,500,000 400,000 600,000 800,000 1,000,000 1,200,000 1,400,000 1,470,000 2,750,000 440,000 660,000 880,000 1,100,000 1,320,000 1,540,000 1,617,000 3,000,000 480,000 720,000 960,000 1,200,000 1,440,000 1,680,000 1,764,000 3,250,000 520,000 780,000 1,040,000 1,300,000 1,560,000 1,820,000 1,911,000 NOTE: For purposes of this table Remuneration means Average Participating Compensation. To the extent that any individual's annual retirement income benefit exceeds the amount payable from the Company's funded Plan, it is paid from one or more unfunded supplementary plans.
The following table shows the years of accrued service credited to each of the five individuals named in the Summary Compensation Table. This table also shows for each named individual the amount of his "average participating compensation" at the end of 1995.
"Average Years of Participating Service Compensation" -------- ------------- G. M. C. Fisher 19(a) $2,513,998 R. T. Bourns 37 574,198 H. L. Kavetas 12(b) 697,415 W. J. Prezzano 30 852,541 L. J. Thomas 34 909,129 (a) Mr. Fisher has been credited with seventeen years of service for purposes of calculating his retirement benefit; any pension benefit payable will be offset by any pension benefit paid by his prior employer. (b) Mr. Kavetas is credited with six years of service for purposes of calculating his retirement benefit for each year of his first five years of employment with the Company; any pension benefit payable will be offset by any pension benefit paid by his prior employer.
In the event of a Change In Control (as defined in the Retirement Plan), a participant whose employment is terminated, for a reason other than death, disability, cause or voluntary resignation, within 5 years of the date of such event would be credited with up to 5 additional years of service and, where the participant is age 50 or over on the date of such event, up to 5 additional years of age, for the following plan purposes: (i) to determine eligibility for early and normal retirement; (ii) to determine eligibility for a vested right; and (iii) to calculate the amount of retirement benefit. The actual number of years of service and years of age that would be granted to such a participant would decrease proportionately depending upon the number of years that elapse between the date of a Change In Control and the date of the participant's termination of employment. Further, if the Plan is terminated within 5 years after a Change In Control, the benefit for each plan participant will be calculated as indicated above. REPORT ON EXECUTIVE COMPENSATION BY THE EXECUTIVE COMPENSATION AND DEVELOPMENT COMMITTEE The Company's executive compensation plans are formulated based on four fundamental principles: 1. Compensation should be related to performance consistent with Company values, including increasing shareholder value. 2. Compensation should be at a level consistent with that provided by comparable companies in order to attract and retain talented management. 3. Compensation should take into account both short- and long-term corporate performance. 4. Senior management should have a meaningful equity stake in the Company. These four principles are implemented through compensation consisting of a mix of base salary, annual incentive plans and long- term incentive plans. The Executive Compensation and Development Committee, which is composed entirely of independent outside directors, sets overall targeted levels of compensation, both annual compensation and long- term incentives, for the CEO, Executive Vice Presidents and Senior Vice Presidents. These levels are set based on surveys of other companies conducted by external consultants. A cross-section of companies is surveyed, varying in size and industry. The surveyed companies represent those with whom the Company competes for executive talent and include most, but not all, of the companies included in the Performance Graph on page 14. Through the mix of varied companies, a comprehensive picture is obtained against which to set a frame of reference for executive compensation. The mean compensation level of the surveyed companies is a primary reference for determining target levels of compensation. Annual Cash Compensation Annual cash compensation in 1995 was made up of two components: base salary and the Management Variable Compensation Plan (MVCP), an annual incentive plan. The target annual incentive award for executives is dependent upon their position in the Company, with the lowest level of executives having an incentive target of 18% of base salary and the CEO having a target of 75% of base salary. The amount of funds available for awards through MVCP is based upon Company performance versus its Return On Net Assets (RONA) goal. Incentive awards for individuals are then determined using the results of the management appraisal process, the Management Performance Commitment Process. This process measures performance of each member of management with respect to shareholder satisfaction, customer satisfaction and employee satisfaction/public responsibility. Various measurement criteria are used, including financial performance; improvements in health, safety and the environment; achievement of diversity goals, employee development; and product leadership. In addition, managers are appraised by their peers and the employees they manage on how well they evidence the five corporate values: respect for the dignity of the individual, integrity, trust, credibility and continuous improvement/personal renewal. During 1995, Company management sought to build on the improved financial respectability it achieved in 1994. At the same time, it chose to place an emphasis on Return on Net Assets (RONA) within compensation programs as an accurate measure of Company performance. RONA is calculated by dividing net earnings for the period by average net assets for the same period. Earnings are sales minus costs. Net assets are total assets minus non-interest-bearing liabilities, such as accounts payable. Heavy emphasis was placed on growing revenue, managing costs and assets, increasing earnings and generating cash flow. These performance factors most heavily influenced compensation awards for 1995. Based primarily on overall Company results, but also on unit and individual performance, MVCP awards for 1995 were generally above target levels. Revenue growth was strongly above the target level. RONA results exceeded target, while earnings and cash flow were near target. Based upon these results, MVCP awards for the Chief Executive Officer and the four highest paid executive officers for 1995 were as detailed in the Summary Compensation Table on page 7. Long-Term Incentive Compensation The Company's long-term incentive compensation consists of stock options and performance share programs, with the latter being multi-year goal-based programs for senior executives in which awards earned are paid in restricted stock. Stock options tie compensation directly to increases in shareholder value. Surveys of other companies' practices are used to determine the size of grants. Almost all of the companies included in these surveys are also included in the surveys on annual cash compensation. They differ due to the fact that different companies choose to participate in different surveys of long-term compensation. Taking into account such factors as anticipated stock price growth and volatility, future dividend yield, term of grant and an estimated risk-free rate of return, anticipated compensation levels are estimated. Mean survey values are used as targets in determining the size of option grants. Consideration is given to grant frequency in other companies as well as to the frequency and size of past grants to Kodak participants. Stock options were granted in 1995 at market price for terms of ten years. The Company had two performance share programs active during 1995: the 1993-1995 Restricted Stock Program, a program developed under the 1990 Omnibus Long-Term Compensation Plan, and the Performance Stock Program, issued under the 1995 Omnibus Long-Term Compensation Plan. In the 1993-1995 Restricted Stock Program, performance goals for the three-year period were established by the Committee pertaining to stock price, return on assets and shareholder return relative to the Standard & Poor's 500 Index. Shareholder return was measured over the entire three-year period, while the return on assets was measured for the year 1995 and the stock price was measured in the fourth quarter of 1995. Each of the criteria was weighted equally, but the target stock price had to be achieved to trigger a payment of 100% of the target award and the threshold stock price had to be achieved to trigger a payment of 50% of the target award. Performance versus the three goals was strong. Kodak's total shareholder return over the period 1993-1995 exceeded the median shareholder return of the S&P 500 by 50% and results versus the other goals well exceeded the targets. Based on these results, the Committee approved awards at 100% of target levels. The awards were distributed in the form of restricted shares of Kodak stock, with the restrictions lapsing at the time the recipient reaches the age of 60. The Committee approved in 1995 the establishment of the Performance Stock Program, under the 1995 Omnibus Long-Term Compensation Plan. It is anticipated that a new multi-year performance cycle will be established each year. In 1995, a 1995- 1996 and a 1995-1997 cycle were approved. The threshold, target and maximum award amounts for the Chief Executive Officer and the four highest paid executive officers are shown in the chart on page 9. In each cycle, the sole performance measure is Kodak's total return to shareholders versus that of the S&P 500 for the performance period. Should awards be earned, they would be paid early in the year following the end of the performance cycle in Kodak restricted stock, with the restrictions lapsing at the time the executive reaches the age of 60. Wage Dividend Management employees also participate in the all-employee Wage Dividend Plan, an annual profit sharing plan. For 1995, the award payments under the Plan were based upon the Company's RONA. All award recipients receive the same percentage award, which is multiplied by the individual's participating earnings (generally, the person's last year's salary or salary and annual incentive for MVCP participants) to arrive at the bonus amount. Chief Executive Officer Compensation Mr. Fisher joined the Company in October 1993, entering into an employment agreement with the Company covering a period of five years. The details of the agreement are set forth on page 10 of this Proxy Statement. This agreement reflects the compensation package necessary to obtain Mr. Fisher's services for the Company and the amount required to compensate him for amounts forfeited by him as a result of his departure from his previous employer. During 1995, no change was made to the base salary of $2,000,000 which was established in Mr. Fisher's agreement. Based upon the Company's performance described earlier in this Report, Mr. Fisher received an annual incentive award under MVCP of $1,980,000. This represents an award 32% above Mr. Fisher's target award of $1,500,000 (75% of his base salary) and was based primarily on the results achieved against financial goals. Results versus goals in the areas of customer satisfaction and employee satisfaction/public responsibility also influenced the size of his award. As shown in the Option/SAR Grants in Last Fiscal Year Table on page 8, 50,000 non-qualified stock options were granted to Mr. Fisher in 1995. That number was derived from the survey-based grant schedule used for all stock option recipients in 1995. Mr. Fisher's agreement also provided for the forgiveness of 20% of the principal and all of the accrued interest on two loans which were made to him by the Company, as described on page 10. Leadership and Development The Committee reviewed leadership and organization development plans, as well as profiles of succession candidates. It discussed executive development strategies designed to provide leaders capable of creating effective organizations and executing business strategies that will drive the success of the Company. Company Policy on Qualifying Compensation Internal Revenue Code Section 162(m), enacted in 1993, provides that publicly held companies may not deduct in any taxable year compensation in excess of one million dollars paid to any of the individuals named in the Summary Compensation Table which is not "performance-based" as defined in Section 162(m). The Committee believes that, while there may be circumstances in which the Company's interests are best served by maintaining flexibility whether or not the compensation is fully deductible under Section 162(m), it is generally in the Company's best interest to comply with Section 162(m). Other Committee Action The Committee supports the Company's encouragement of stock ownership by all employees. To reinforce the achievement of that objective, the Committee approved the Stock Option Recognition Program (SORP) under the 1995 Omnibus Long-Term Compensation Plan. SORP provides for the use of stock options as special recognition awards for extraordinary contributions. Awards under SORP can generally be made only to employees who are not participants in the management-level stock option plan. Richard S. Braddock (Chairman) Robert C. Goizueta Alice F. Emerson John J. Phelan, Jr. PERFORMANCE GRAPH -- SHAREHOLDER RETURN The following graph compares the performance of the Company's common stock with the performance of the Standard & Poor's 500 Composite Stock Price Index ("Standard & Poor's 500 Index") and the Dow Jones Industrial Index, by measuring the changes in common stock prices from December 31, 1990, plus assumed reinvested dividends. The chart assumes that $100 was invested on December 31, 1990 in each of the Company's common stock, the Standard & Poor's 500 Index and the Dow Jones Industrial Index, and that all dividends were reinvested. In addition, the graph weighs the constituent companies on the basis of their respective market capitalizations, measured at the beginning of each relevant time period. 12/31/90 12/31/91 12/31/92 12/31/93 12/31/94 12/31/95 -------- -------- -------- -------- -------- -------- Eastman Kodak $100.00 $121.29 $106.67 $153.47 $170.67 $246.07 S&P 500 Index 100.00 130.34 140.25 154.32 156.42 214.99 Dow Jones 100.00 124.19 133.39 155.98 163.87 224.24 ITEM 2 - RATIFICATION OF ELECTION OF INDEPENDENT ACCOUNTANTS The Board of Directors, on the recommendation of the Audit Committee, has elected Price Waterhouse LLP, independent accountants of the Company for many years, to serve until the Annual Meeting of shareholders in 1997. The Board of Directors proposes that the shareholders ratify the Board's election of Price Waterhouse LLP as the independent accountants of the Company. Representatives of Price Waterhouse LLP are expected to be present at the Meeting and to be available to respond to appropriate questions. They will be given the opportunity to make a statement if they desire to do so. ITEMS 3, 4 AND 5 SHAREHOLDER PROPOSALS Shareholders, whose names, addresses and shareholdings will be furnished by the Company promptly upon receipt of any request therefor, have given notice of their intention to introduce the following proposals at the Annual Meeting. Reproduced below is each proposal as submitted by the shareholder proponent. ITEM 3-SHAREHOLDER PROPOSAL-ENVIRONMENTAL MATTERS "DISCLOSING ENVIRONMENTAL LIABILITY TO SHAREHOLDERS Whereas, the U.S. Securities and Exchange Commission (SEC) requires publicly-held corporations to disclose potential environmental liabilities to shareholders; But a Price Waterhouse survey of securities issuers in 1992 found that as many as 62% of the responding companies had known environmental liability exposures that were not yet recorded in financial statements; Eastman Kodak, in its SEC reports, lists some of the major instances of potential environmental liability that may accrue to the company in pollution and toxic waste cleanup activities, fines, and environmental litigation; However, it is unclear how much additional environmental liability, cleanup responsibility, and remediation cost may exist at Kodak's facilities beyond what is presently reported; The company prepares an annual environmental progress report for shareholders and the public; Therefore, be it RESOLVED: That the shareholders of Kodak request the Board to have the company disclose in its annual environmental progress report, a listing of those sites and other circumstances in which it can be reasonably expected through retirement of operations, court order, consent decree, litigation, or government requirement, that environmental remediation, pollution clean-up, and/or damage compensation will cause significant environmental liabilities to accrue to the company. REASONS: In recent years, certain forms of environmental liability have accrued to Kodak. As of 1994, Kodak had accrued $108 million for remediation of hazardous waste sites. Kodak has a $200 million program to replace chemical storage tanks in Kodak Park in Rochester Park. Kodak shareholders, in evaluating the company's continued economic prospects, need to receive the best possible information on the company's current assets and liabilities, including prospective environmental liabilities, as reasonably as these can be assembled and forecast. For these reasons and others, we believe it is imperative that management include in its annual environmental progress report, a listing and identification of those known and expected environmental liabilities and clean-up responsibilities that are likely to accrue to the Kodak company. If you AGREE, please mark your proxy FOR this resolution." The Board of Directors recommends a vote AGAINST this proposal for the following reasons: The Company accrues and discloses liabilities for environmental matters in accordance with generally accepted accounting principles (GAAP) and the rules and regulations of the Securities and Exchange Commission (SEC). These disclosures are made in the Annual Report and on Form 10-K filed with the SEC. In addition, for the past five years the Company has produced and made available to its shareholders an Annual Health, Safety and Environment Report which provides a summary of the Company's efforts and results in complying with environmental protection laws. Any shareholder may obtain a copy of this annual environmental report to shareholders by contacting the Company. This shareholder proposal requests the Company to provide more extensive, detailed information than is required by GAAP and the SEC. The rules of the SEC require the Company to disclose the material effects that compliance with environmental laws may have upon capital expenditures, earnings and the competitive position of the Company. These rules also require the Company to disclose each year all material estimated capital expenditures for environmental control facilities. The Company currently complies with all the requirements of GAAP and the SEC related to environmental matters. We believe that the Company's current method of disclosing environmental costs and other financial data in its Annual Report, as well as the availability of an easy-to-read description of the Company's efforts to protect and restore the environment in its Annual Health, Safety and Environment Report, meet the information needs of shareholders, as all material information is disclosed concerning the Company's activity in this area. In view of the foregoing, it is recommended that shareholders vote AGAINST this proposal. ITEM 4-SHAREHOLDER PROPOSAL-CUMULATIVE VOTING "RESOLUTION: That the stockholders of Eastman Kodak urge that the Board of Directors take the necessary steps to adopt a system of cumulative voting for the purposes of director elections. SUPPORTING STATEMENT: Cumulative voting, which allows shareholders to `bundle' their votes, serves a number of purposes. It allows a group of shareholders to bundle votes and elect an envoy to the board. And it helps encourage directors to earn shareholder votes, rather than expect rubber-stamp elections. A responsive board with a sharp focus on shareholder interests is greatly needed at Kodak. As Fortune magazine summarized, Kodak is `isolated.' The company's share price has been disappointing, and it has failed to find a productive answer to its problems. The board has now run through three chief executives in search of the answer. With George Fisher, the board hired a mathematician presumably capable of bringing independent, dispassionate analysis to bear. Instead, he's applied an answer all too standard at many troubled companies: massive layoffs. The formula hasn't worked. Thousands of layoffs have only combined with continued troubles. Yet the ingredients for success seems so clear: Explained The Economist: `The world has 450 million camera users, all eager to buy film; at the same time, half the world's population has yet to take a photograph.' Add the fact that Kodak film margins are 80%, it enjoys two thirds of the American market and a third of the world market. So why is such a company downsizing? Instead, Kodak's problems may stem from wasteful investment. Notes a Prudential Securities analyst, `In the past ten years, Kodak has put over $10 billion into [research and development] and earnings have gone from about $2.50 to $2.50.' Management's response to each new set of difficulties seems to be to respond with more layoffs. More creative leadership is required. Cumulative voting may help inspire a more diligent board, one that may include representatives specifically advanced by shareholders instead of nominated by the incumbent board, and one where the success of individual directors will attract a more direct and personalized accounting. Cumulative voting alone will certainly not solve all of Kodak's problems, we believe such a step will help demonstrate Kodak's commitment to meeting shareholder interests." The Board of Directors recommends a vote AGAINST this proposal for the following reasons: Director candidates are nominated by the Board's Committee on Directors, consisting entirely of independent directors, and approved by the Board, a majority of whose members are independent directors. Today, directors at the Company (and at many large public companies) are elected by a plurality of shares represented and voting at the Annual Meeting. Shareholders, who are entitled to one vote per share, may cast their votes in favor of, or withhold their votes from, each director nominee. Cumulative voting, which is advocated by proponent, permits shareholders to "cumulate" their votes (i.e., each shareholder receives a number of votes equal to the number of shares owned by the shareholder multiplied by the number of director nominees), and direct those votes to a single candidate. Proponent argues that cumulative voting "allows a group of shareholders to bundle votes and elect an envoy to the Board." Stated differently, what proponent advocates is a mechanism by which a group of shareholders can elect "special interest" directors to the Board. It is the Board's belief that the election of special interest directors is not in the best interest of all shareholders, primarily because a board whose members represent partisan interests will function less effectively than a Board whose members consider themselves to be representatives of all shareholders equally. In view of the foregoing, it is recommended that shareholders vote AGAINST this proposal. ITEM 5-SHAREHOLDER PROPOSAL-EXECUTIVE COMPENSATION "I propose that the board of directors consider the discontinuance of all options, SAR's, rights to purchase, etc. of stock for management and directors after termination of existing agreements. This does not include other personel of the company. REASONS: These increased benefits have failed to produce the claim that it holds and retains qualified personel. Notice the increasing number of management persons who have left a company simply because of better corporate offers. We as shareholders are constantly being undervalued with each issuance or benefit. Call a halt by voting YES! Many pages of a proxy are expended to promote self- benefits; then there are unmentioned administrative costs of distribution and record keeping. Executives have other benefits, such as life insurance, retirement plans, company perks, etc. They are well rewarded for their input without these add-on-give-aways. Compensation is enough for management to buy stock on the open market just as you and I, if we are so inclined. Again, vote YES!" The Board of Directors recommends a vote AGAINST this proposal for the following reasons: The Company's executive compensation plans are formulated based on four fundamental principles: 1. Compensation should be related to performance consistent with Company values, including increasing shareholder value. 2. Compensation should be at a level consistent with that provided by comparable companies in order to attract and retain talented management. 3. Compensation should take into account both short- and long- term corporate performance. 4. Senior management should have a meaningful equity stake in the Company. As indicated above, the Company's philosophy with respect to executive compensation is that it should be at a level consistent with that provided by comparable companies. This level of total compensation is comprised of base salary, annual incentive and long-term incentive. Stock options are a type of long-term incentive which ties compensation directly to increases in shareholder value and thereby serves to align the interests of management with those of the shareholders. The Company benchmarks the number of options it grants with the practices of other companies. All three elements of compensation are considered in determining the appropriate amount of total compensation for any given executive. Stock options, as a component of total compensation, are designed with at least two purposes in mind; one is to reward the recipient to the extent that good company performance is reflected in an increase in the stock price, and the second is to retain talented management. Stock options serve both of these purposes, neither one to the detriment of the other. Currently, the directors of the Company do not receive stock options from the Company. However, as indicated on page 6 of this Proxy Statement, a majority of their annual retainer is paid in the form of Company stock. The Board believes that stock options are an important component of executive compensation because they are an effective vehicle to link the interests of management with the interests of the Company's shareholders. In view of the foregoing, it is recommended that shareholders vote AGAINST this proposal. OTHER MATTERS In accordance with New Jersey law, under which the Company is incorporated, matters not properly noticed to shareholders, other than procedural matters, may not be made the subject of a vote by shareholders at the Meeting. VOTE REQUIRED TO ADOPT RESOLUTIONS The election of directors requires a plurality of votes cast. Each other matter to be submitted to shareholders requires the affirmative vote of a majority of the votes cast at the Meeting. Although abstentions and broker non-votes will be included in the calculation of the number of shares that are considered present at the Annual Meeting, they will not be counted as votes cast. VOTING A PROXY The proxy card enclosed is designed to permit each shareholder of record at the close of business on March 11, 1996, to vote in the election of directors, the ratification of independent accountants, and on the three shareholder proposals. The proxy is solicited by the Board of Directors of the Company. The proxy may be revoked in writing at any time prior to its being voted at the Meeting. Each valid and timely proxy not revoked will be voted at the meeting in accordance with the instructions on the card. If, for any reason, any of the nominees for election to the Board of Directors becomes unavailable, the holders of the proxies may exercise discretion to vote for substitutes proposed by the Board of Directors. The Board of Directors of the Company has no reason to believe that the nominees will be unable or will decline to serve if elected. CONFIDENTIAL VOTING The Company has had for a number of years a policy which protects the confidentiality of shareholder votes. This policy provides that neither the identity nor the vote of any shareholder will be disclosed to the Company, its directors, officers or employees except (i) to allow the election inspectors to certify the results of the vote; (ii) as necessary to meet applicable legal requirements and to assert or defend claims for or against the Company; (iii) in the event of a proxy solicitation based on an opposition proxy statement; or (iv) in the event a shareholder has made a written comment on the proxy card. OUTSTANDING VOTING SHARES As of February 1, 1996, the Company had outstanding voting securities consisting of 346,420,124 common shares, each entitled to one vote. SHAREHOLDER PROPOSALS FOR 1997 The last day for the Company to receive proposals from shareholders for the 1997 Annual Meeting of shareholders is November 15, 1996. Proposals should be sent certified mail - return receipt requested to Joyce P. Haag, Secretary, Eastman Kodak Company, Rochester, New York 14650-0208. COSTS OF SOLICITATION The cost of this solicitation of proxies will be borne by the Company. In addition to the solicitation of the proxies by use of the mails, some of the officers and regular employees of the Company, without extra remuneration, may solicit proxies personally, or by telephone, facsimile, telegraph or cable. The Company may also request brokerage houses, nominees, custodians and fiduciaries to forward soliciting material to the beneficial owners of shares held of record. The Company will reimburse such persons for their expenses in forwarding soliciting material. In addition, the Company has retained Georgeson & Co., Inc. to assist in the solicitation of proxies from all shareholders for an estimated fee not to exceed $17,500, plus reimbursement of reasonable out-of-pocket expenses. By Order of the Board of Directors s/Joyce P. Haag Joyce P. Haag, Secretary March 14, 1996 DEFINITIVE COPY (CORPORATE LOGO OMITTED) EASTMAN KODAK COMPANY This Proxy is solicited on behalf of the Board of Directors The undersigned hereby appoints George M. C. Fisher and Joyce P. Haag, and each of them, as Proxies with full power of substitution, to vote, as designated on the reverse side, for director substitutes if any nominee becomes unavailable, and in their discretion, on matters properly brought before the Meeting and on matters incident to the conduct of the Meeting, all of the shares of common stock of Eastman Kodak Company which the undersigned has power to vote at the Annual Meeting of shareholders to be held on May 8, 1996 or any adjournment thereof. NOMINEES FOR CLASS III DIRECTORS: Richard S. Braddock, Karlheinz Kaske, and Richard A. Zimmerman THE BOARD OF DIRECTORS RECOMMENDS A VOTE FOR ALL CLASS III DIRECTORS AND RATIFICATION OF ELECTION OF PRICE WATERHOUSE LLP AS INDEPENDENT ACCOUNTANTS, AND AGAINST THE THREE SHAREHOLDER PROPOSALS. This Proxy will be voted as directed; if no direction to the contrary is indicated, it will be voted for the election of directors and ratification of independent accountants, and against the three shareholder proposals. (CONTINUED, and To Be Signed and Dated on the REVERSE SIDE) The Board of Directors recommends a vote FOR Items 1 and 2. 1. Election of FOR WITHHOLD Class III Directors AUTHORITY 0 0 (To withhold authority to vote for any particular nominee write the name below.) 2. Ratification FOR AGAINST ABSTAIN of Election of Independent Accountants 0 0 0 The Board of Directors recommends a vote AGAINST Items 3, 4 and 5. 3. Shareholder FOR AGAINST ABSTAIN Proposal- Environmental Matters 0 0 0 4. Shareholder FOR AGAINST ABSTAIN Proposal- Cumulative Voting 0 0 0 5. Shareholder FOR AGAINST ABSTAIN Proposal- Executive Compensation 0 0 0 If you receive more than one Annual Report at the address set forth on this proxy card and have no need for the extra copy, please check the box at the right. This will not effect the distribution of dividends or proxy statements. 0 I plan to attend the Annual Meeting. 0 I plan to bring a guest(s). 0 SIGNATURE(s) DATE NOTE: Please sign exactly as the name appears hereon. Joint owners should each sign. When signing as attorney, executor, administrator, trustee or guardian, please give full title as such. When executed, promptly forward this card to: First Chicago Trust Company of New York, P. O. Box 8264, Edison, New Jersey 08818-9090. March 13, 1996 Securities and Exchange Commission Division of Corporation Finance 450 Fifth Street, N.W. Judiciary Plaza Washington, D.C. 20549 Attention: Document Control Subject: Annual Meeting of Shareholders of Eastman Kodak Company -- May 8, 1996 Dear Sir: Pursuant to Rule 14a-6 under the Securities Exchange Act, we hereby transmit for filing herewith the definitive proxy statement and form of proxy for use in connection with the Annual Meeting of shareholders of Eastman Kodak Company to be held May 8, 1996. Mailing of the definitive proxy statement and form of proxy to shareholders is expected to commence on March 14, 1996. The filing fee of $125 was wire transferred to the Commission's account on March 12, 1996. Pursuant to Rule 14a-6(a) Eastman Kodak Company did not file a preliminary proxy statement and form of proxy because the only matters to be acted upon at the Annual Meeting are the election of directors, ratification of the election of independent accountants, and action on three shareholder proposals. The material changes from last year's proxy statement are as follows: 1) the inclusion of three shareholder proposals (pages 32 through 37); and 2) the nomination for election of three Class III directors; In addition, please be advised that the pagination of the electronically filed proxy statement differs from the printed version thereof and the printed proxy statement contains the performance graph while the electronic version contains a chart. Securities and Exchange Commission--2 March 13 1995 The ratification of election of independent accountants is a matter upon which shareholders must vote, according to the Company's by- laws. Item 18 of Schedule 14A is not, therefore, applicable to the election of independent accountants. Under separate cover, eight copies of the Annual Report for the year 1995 will be forwarded to you on or before March 14, 1996, the date mailing to the shareholders is expected to commence. In addition, five copies of the Annual Report will be mailed to the New York Stock Exchange at that time. Very truly yours, Joyce P. Haag JPH:cbs Enc. cc: Mr. M. Benard Mr. D. L. Fiedler Mr. G. M. C. Fisher Mr. G. P. Van Graafeiland 1 16 16 1